An empowerer of women, serial entrepreneur, business coach, energy integrator, mindset queen, joy bringer, animal lover & writer. Pleased to meet you…



An empowerer of women, serial entrepreneur, business coach, energy integrator, mindset queen, joy bringer, animal lover & writer. Pleased to meet you…

Holistic Business Coaching That Gets The Results You Seek

Holistic Business Coaching That Gets The Results You Seek

As a Holistic Business Coach I Stand For 


As a Holistic Business Coach I Stand For 


business coach auckland

 Making business fun as hell and super aligned to your souls purpose because that is the secret to having it all: the clients, the fun, the money

business coach auckland

Breaking the rules and doing everything the flow way, it really is so much easier than you have been led to believe – I am not your usual business coach

business coach auckland

Structuring your business to work for you, this business coaching will allow you to have the freedom you have always dreamed of

business coach auckland

Getting you to show up like the Queen you were born to be so you can  get on with changing the world –  you are your business and will be coached to success in all areas

business coach auckland

Busting the bullshit that holds you back so that you can show up bravely and boldly – business coaching that goes well beyond strategy & systems (although you will get that too)

business coach newzealand


Extreme clarity on how your future business will look


The model of business which will give you the freedom and the income you desire


Your marketing messages and niche market 


Automations to streamline your business processes and free you up 


Confident about your business and it’s future direction 

What Next… Find Out How To Work With Me

Ready to take charge of your results and your future?

Then it is time to take aligned action!

Sparkle Nations Abundance Academy

Multiple monthly online trainings all based around growing your mindset, skills, and ability to make more money, have more time, more joy, and more love. Ready for the good life, then this subscription based solution is what you want – and all for less than the price of your weekly cocktail.

Business Acceleration Club

Powerful weekly online group coaching + shit tonnes of power-punch online courses (not your usual drivel) for sustainable business growth in 6 months. The next round opens on 11th March 2021 with limited spaces.

One on One Business Acceleration Coaching

Quarterly 1:1 coaching packages to super-charge your business results. Set a kickass strategy to reach your goal and then get hands on help with all the tech stuff, marketing messages, growth strategies, and of course, all the ass kicking inner work that actually gets the results that would take you 10x as long on your own. There is a waiting list sorry ladies, and you can apply for that here.

How Holistic Business Coaching Helped These Ladies Build the Biz of Their Dreams

Frequently Asked Questions

How much are your services?

There is a range of solutions to meet every budget.
1. Free daily snippets from Sparkle Nation
2. Abundance Academy – from $9
3. Business Acceleration Club – from $76
4. One on one coaching – the price depends on the package selected.

What sort of results do you get?

Nothing short of epic results is acceptable to me. If you want to succeed and are willing to do the work, I will get you there.  There are many testimonials for you to read but here is what you really need to know:

  • I have got your back
  • I get results because I am not afraid to say the shit that needs to be said and to challenge your current beliefs
  • I have the skills, I have coached hundreds of other women just like you to success
  • When you coach with me, you get all of me, whatever is mine is yours, the systems, the tools, the strategies, the shortcuts…
  • I work with women in all sectors, but they all have one thing in common, they are not here to be average, they are here to change the world, they are connected to soul (as am I) and they are committed to taking brave action (but don’t worry I will show just how brave you can be if you are not there already)
  • I get fast results because I don’t buy into bullshit or the normal business rules
What is your process for getting results?

Regardless of how you choose to work with me… this is the process that I use to get you the results you seek.

Clarity & Focus – Structure & Systems – Success Mindset


  • We get extreme clarity on where you want to end up and start with the end in mind
  • We set a super clear goal and measure your progress towards that  to ensure success
  • We will set a clear step by step strategic plan so you always know what to do next
  • I will challenge you on the why because we need to ensure that your business growth direction matches your values (otherwise I would be setting you up to fail – and FYI that never happens with me, because I ensure CLARITY)
  • We get crystal clear on who you are here to serve, create a client avatar, then build your brand story and marketing messages around that
  • We get you really clear about what your unique gifts are and what sort of business offerings will best serve you and your clients
  • Then we dive into clarity on where to find your ideal clients and how to best reach them, which takes us into structure and systems


  • I share all the tech tools that will make your life so much easier and help you to set them up (if that’s what you need)
  • Then we look at time efficiency and automations – so you can actually have the freedom you thought your business would provide
  • We streamline processes like sales funnels, client onboarding systems, nurture sequences, etc
  • Then we work on bravery and visibility at the same time (you need one to do the other) and really tapping into what your message is so that when we dive into marketing, you are saying the stuff that will get eyeballs
  • Then we look at systems for creating and delivering marketing content the super easy and aligned way, and repurposing content so you are not at your computer all day long
  • We then take a long term view to scaling your offerings which leads us to success mindset


  • Success requires space and rhythms, there are certain things that all successful people do, I teach you those because my role is to make myself redundant, you will become the business leader, the confident queen of your empire which is here to change the world!
  • We dive into energy (if you are ready to go there) and I will teach you how to get super results in ease and flow
  • We of course deal with any mindset blocks, money stories, and old worn-out patterns or beliefs which are no longer serving you.

I order these three parts in sequence here because that is the order we need to do them in, however, the reality of coaching is that we do whatever you most need on the day, and we in fact end up working in all of these areas simultaneously.

My clients tell me it this holistic approach of meshing mindset with strategy and calling it like it is that gets them the results.  Are you ready for the results too?

Want to know where to start?

Book that no-obligation chat with me, that is the best place to start so we can figure out where your gaps are in the above three areas, and even if the time is not right for us to work together right now, you will leave this call with the next step you can take on your own right now to grow your business.

Book here 

How do you get the great results you get for other business women?

By smooshing together the strategy that you need to get you ahead fast and helping you to build a success mindset and success rhythms/structure alongside those strategies – that is why I get the epic results.

Having the best strategies in the world will get you nowhere if fear keeps you playing small. And, no amount of self-worth and belief will bring forth your success if you do not have the energy, time, and know-how to take the aligned actions required.

Do you have payment plans or can I get government funding to work with you?


If you need a payment plan the best thing to do is email me at michelle@michellebusinesscoach.com.

If you live in NZ you might be eligible for funding if you meet the criteria, again, the best thing to do is email me.
And yes, I am registered with Regional Business Partners for both one on one and group coaching.


Can I join at any time?

You can join the daily email list or the Abundance Academy at any time.

The Business Acceleration runs for 6 months and generally the doors open every 3 months, see my website for details on the next intake.

I have a waiting list for one on one coaching but. you can join the waitlist for that service here

Where should I start? What will work best for me?

If you are wondering what I am all about and would like to test the waters I suggest you start with the Abundance Academy, there is some powerful kickass training to be had in there that will power you up.

If you are ready to get specific and grow your business in 6 months then choose the Business Acceleration Club. Group coaching gets super powerful results because the success of others in the group powers up your own, plus having the support of a group of like-minded (success minded) badass businesswomen who have your back is PRICELESS. All of my groups end up being firm friends. I often coach women who say they have been in coaching groups before and not found them to very beneficial, and when participating in my group they say it is mind-blowingly different and that the results are astounding. I can’t tell you for sure what the difference is because I am not in those other clubs, but my guess at why it is different is this… I treat your business as the unique entity it is and as such guide you to grow it in alignment with your soul and give you SPECIFIC strategies and the ACTUAL next step for YOUR business – aka not generic assistance.  It is kind of like one on one coaching but in front of others if that makes sense?

If you have a unique business or just prefer to go it alone, fast and furious like, then One on One Acceleration Coaching might be for you. It is intense and all in, so make sure you are ready for results if you put your hand up for this.

What sort of coach am I?
I am not your usual coach but if I have to have a label it would be Holistic Coach.
What is a holistic coach? To me, it is someone who coaches the whole person. You are your business. It is nigh on impossible to grow your business without also growing yourself. The tools, systems, and beliefs that got you to this point in business need an upgrade to take you to the next level, so expect me to empower you in other areas of your life as well. Coaching is nothing short of life-changing.
*I am also trained in NLP and life coaching (among other things) and while that is not what our coaching will be based on, those skills definitely allow me to coach you in a holistic way.
Does holistic mean woo woo. Yes, it does. I work in alignment with my soul’s purpose, and use affirmations and journal prompts to back up the straight-up brass ovaries coaching and business growth strategies I will teach you. However, woo woo does not mean fluffy.
Someone asked me recently online what sort of coach I am.
I think they expected me to be fluffy because I preach that mindset is key (but only when you add aligned action mind).
The reality is this…
🩰 I dress in pink
💃 I am a woman
🦄 I am an energy integrator
🦩 I am a mindset queen
💰 I get results because I am like a dog with a bone!
🤷 And I take no prisoners… this is what I just emailed a client in response to a question about which action to take (yes you get full email access to me when we coach, I am ALWAYS here for you to bolster your mindest, keep on track and make your business growth so much faster)…
“Don’t be a pussy and fall into fear again – you got this business superstar!” 🤣🤣🤣
You might as well know right up front, that I call a spade a spade and I swear (there is a reason, and it’s to do with breaking social expectations and power but that is another long story for another day).
I WILL call you out on your bullshit, but this is always done with your highest growth in mind – I know when to support you, when to challenge your growth, and when you shake you out of a funk, cause well, I have been doing this a LONG LONG LONG time and I coach intuitively.
Coaching intuitively means that I am able to meet you where you are at, and whatever you need at any given point is what you will be coached on, of course, on top of the things that you choose to work on.

How Holistic Business Coaching Helped These Ladies Build the Biz of Their Dreams

I have really grown in the last 3 months working with Michelle. Michelle is bursting with passion and offers a safe, non-judgemental space to talk business. Michelle has given me tools to dig through some personal and business beliefs and blocks which have not served me in the past. She is super reliable, professional, and caring. I feel far less stressed and much happier about the path my business is about to take now.

Cheyney, Design by Cheyney

The one-one-one coaching I am doing with Michelle is invaluable. For the past week I had a mental block that had me stopped in my tracks. One session with Michelle with her guidance and advice and I’m back in flow again. I’ve achieved more today than I have in the past week! There’s no doubt that Michelle is the ‘secret weapon’ to my mindset and my business.

Sheryl Takanana, Why Weight Academy

Michelle is a pure energy ball! She inspires and instigates me to do many things that many can’t. I am a strong individual that won’t be influenced by many and we are actually complete opposites on many levels. I can only 100% vouch that if you’re ready and accepting of lessons and open to change, she can and will provide it. Whether you like it or not being around her will give you cause and effect for many lessons.

Jude Brentnall, From Hair to Puhoi

Michelle, is so full of energy and enthusiasm. I have only just started my coaching sessions with her and really feel her connect with me. She has a real genuine passion to help me see that I am so much more and to take that next step. She is soulful and a really compassionate coach.

Valery Hyde

WOW! I just had an amazing session with Michelle from Michelle Business Coach. She helped me gain clarity which has given me more confidence to take my passion and turn it into a business. Finally I know which steps I need to take that will help me turn that dream into a reality. I am really excited as I feel like I can see clearly now how to move forward! Thanks Michelle!

Debbie Dowds, Boho Bandits Creative

I have always been aware that I had a weird ideas about making money- I hadn’t appreciated that one of them included keeping money. Looking back I can see how that has played out. I knew that if I wanted to start a business and have the life I envision I had to sort that crap out. Since working with Michelle (& the journaling and homework she has given me) has meant I have had to delve deep into parts of myself that I was quite happy to lock away but since opening those doors and facing up to my deep seated beliefs I cannot believe the shifts. My beliefs about money have turned 360◦. I now see money in a very different light. I can feel myself shifting, those around me have commented on how ‘I am different’ and it has only been a short while on this journey. Every morning I check on my bank account and say thank you to whatever money is there. I have been very clear with work about my contracted hours and payment – which I would never have done in a million years in the past. I see the value in what I have to offer and money is a symbol of that value. This is a work in progress but I feel like a veil has been lifted from my eyes.

Sarah, Hormone Empowerment 

"Oh my gosh the coaching is just so explosive and valuable. I have spent so much time researching social media, what to do, not to do. It’s so exhausting and time wasting!! The call this morning has given me so much insight and understanding and now knowing what my steps are I am so ready to get ROCKING!!!

Sandra, The Pet Brands Company

I have read lots of books on goal setting but nothing resonated quite as much as Michelle’s module. This gives you the everything you need – the reasoning behind your goals, prompts on how to create your own powerful goals and the tools to make sure you stay on track. Instead of focusing on theory and a whole load of waffle, this course just takes you straight to the ‘doing’ part. I love the goals I created and have been connecting with them in a far more powerful way than ever before.

Praise for the Goal Setting Module

You have a real gift to get shit done Michelle. You’re excellent with structures and bringing order to chaos. This is a tremendous asset for your clients who are determined to take their business to the next level, they have all the puzzle pieces, but someone threw away the finished picture so they don’t know where to start. Your gift is seeing the picture complete and then guiding them to pick up the right pieces in the right order.

Anel, Alpha Training

After my package with Michelle I was clearer about exactly what steps needed to be taken to move forward as quickly and as efficiently as possible. I had completed concrete steps which moved me forward exponentially such as identifying potential blocks that might have held me back or distracted me from my mission and a step by step action plan to get me to my desired outcome. I would say that Michelle’s skills lies in her ability to quickly identify exactly what steps need to be taken to move forward. Sometimes it felt like Michelle was inside my head! Michelle has played a pivotal role in the success of my business.

Sophie, Food Relationships

I have struggled with understanding manifesting in the past, but this module made it easy to understand, exciting and powerful! I loved this module. It has made me really analyze my thoughts and words and I know that the lessons I have learnt from this course are having a powerful impact on the way I work with my clients.

Praise for the Manifestation Course

There is no BS with Michelle. She’s a dynamic mentor and business coach who will give you the tools and inspiration to help take your business to the next level. It’s life-changing stuff, if you are ready for success then work with Michelle, you won’t regret it.

Nikki, Tell The World About It Marketing

Michelle is a little fire cracker who is absolutley nailing it in the coaching space for women. She has the goods to support the talk, and the women that coach with her take their businesses from medicore to boom in record time. If you want to get big bold and brave, and reap the rewards of that in business, dive on in, you won’t be dissapointed.

Calvin, Wild Success

This course is a must for anyone who wants to get their time management sorted for good. I have read plenty of books on this topic but the difference with Michelle’s course is that she gives you all the tools you need to hit the ground running. This alone will save you so much time! It is the perfect mix of information/strategy and resources. I have implemented all the strategies she outlines and it has made a major difference in my time management both personally and in my business.

Praise for the Time Wrangling Course

"It feels a little like Michelle had a key to me and she was able to unlock my business growing pains in 60 minutes the way no amount of thinking, planning, goal setting on my own would ever have been able to. If I could find a way to bottle her I’d be a gazillionaire overnight! If you’re looking to ignite your business then you’ve find the right person.."


If you’re looking for a business coach I highly recommend Michelle at Business Acceleration Coach. She has an amazing amount of energy and drive. She’ll keep you on track and work with you to establish and clarify your business vision and goals. Michelle helps you with planning, marketing, and sales and sticking to your goals. Michelle sets weekly homework and has lots of advice on ‘how’ to do everything to achieve your vision, goals and business growth plan. She gives lots of feedback on your progress and is a great support.

Vicki, Love to Give

The way Oprah communicates is so beautiful. Your communication abilities remind me of Oprah. Such a gift to provide a safe space for people to be unapologetically themselves.

Monica, Marketing Mayhem

I started doing the Time wrangling course first as I always run out of time and am exhausted and still haven’t achieved what I really needed to do. A million lists and the feeling of total overwhelm are on my daily agenda, but then I done the time wrangling course. What a blessing to have Michelle take you by the hand and show you that plugging holes in your diary with my daily to do lists and reacting to my day instead planning my diary for me and being proactive. Michelle is showing you step by step how to never feel overwhelmed again and creating the basis to wake up in the morning with the feeling of excitement and purpose instead of dread and anxiety. She is showing you the true sense of the phrase’ failing to plan is planning to fail.

More praise for the Time Wrangling Course

You’ve got to sign up for this amazing creation (FemPowered Empire Building). What Michelle created here is a one of a kind ‘Wikipedia for Entrepreneurs”, you can not fail here, the only way is moving forward here. All your insecurities are answered and laid out in easy to access modules and, but wait, there is always more. Michelle seems to be always one step ahead of you, as soon as your question marks pop up in your head, you can bet on it Michelle has created another section in her course to answer your question. The online groups are a powerful resource of mindset mastering and upcoming questions and worries get settled there and then by Michelle. This is truly a life time membership as this is the backbone of your entrepreneurial life.

Christiane Ebert, Energized to Success

I never thought I would be jumping out of bed in the morning to get behind the computer but here we are… this has been so much fun to set up. Credit where credits due thou to my business coach/angel Michelle Clarke who has been a blessing and helped make this and much more possible. Michelle has the patience of a saint and has invaluable knowledge and actually gets me wanting to do what I’m told to do.

Holly Roberson, Studio Holly Roberson

I just wanted to say your F**king amazing!!! I have been in business for 7 years and haven’t experienced what I have experienced this week in many years. Redefining our ideal customer avatar means I am more focused, know what I want from my clients and in return deliver absolute greatness to them. Working from flow this has resulted in some immediate business but more importantly future business in the upcoming months!

Another happy customer

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